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THE DETERMINANT FACTORS THAT INFLUENCE THE ENTREPRENEURIAL OPPORTUNITY AMONG WOMEN IN SUBANG JAYA, SELANGOR


Women around the world are becoming entrepreneurs. In a large number than before, women are moving away from traditional economic roles and started their own business ventures. It is not hard to find women entrepreneurs who have overcome the odds to achieve success. However, there would be no entrepreneurship without the opportunities providing the input which stimulates entrepreneurs to realise their business ideas in the economic activity. Opportunity recognition is an important part of entrepreneurial process. Hence, this study was conducted with the aim to identify the factors that influence entrepreneurial opportunity among women in Subang Jaya, Selangor. The research design that is adopted in the study is cross-sectional study. The total of 377 questionnaires were distributed to the respondents in Subang Jaya, Selangor. Statistical Package for Social Science (SPSS) version 22 software were used in the study for data analysis. The results obtained through the study found that the determinants factors that influence entrepreneurial opportunity among women which include women dual roles, network building and technology skills have a significant relationship with entrepreneurial opportunity with p value < 0.05. Furthermore, it was found that the most contributing factors the influence entrepreneurial opportunity in Subang Jaya, Selangor is women dual role. Thus, it can be concluded that there are several recommendations for government, institutional bodies and NGOs to improve the landscapes of entrepreneurship to promote more involvement of women in the field by giving supports and encourage their growth. Thus, this could really help women to recognize opportunities by improving their living standards along with improving the income of the nations and strengthen the economic structure.

  • NUR ADILAH BINTI MOHAMMAD LUKMAN
  • June 2019
  • Executive Master of Administrative Science (EMAS)
  • Shah Alam, Selangor
  • BILIK THESIS FSPPP, UiTM SHAH ALAM
  • 9
  • Completed
Supervisor

List of Supervisor

PROF MADYA DR AZIZAN BINTI ZAINUDDIN

Senior Lecturer

Dr Azizan Zainuddin is a senior lecturer at Faculty of Administrative Science and Policy Studies Universiti Teknologi MARA, Shah Alam Selangor.

azizandr azizan
  • FACULTY OF ADMINISTRATIVE SCIENCE AND POLICY STUDIES
  • 03-55435877
  • PhD in Gender Studies
About

DiTIS is a short form of FSPPP’s Dissertations and Theses Inventory System. Since the establishment of FSPPP, the faculty has produced volumes of post-graduate and undergraduate dissertations and/or theses. Therefore, there is a dire need to establish a database to manage these high volumes of dissertations and theses.

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