Browse dissertations and theses

According to Morsing and Schultz (2006), the potential for commercial gain from theinternal and external communications of Corporate Social Responsibility efforts has beenhighlighted in the research. More and more companies are launching corporate socialresponsibility (Corporate Social Responsibility) programs to improve their managementmethods and public image. According to Macharia (2012), corporate social responsibility(Corporate Social Responsibility) is an activity...

Malaysia is currently moving towards the impetus of sustainable development goals,which specifically means to provide a guarantee for future generation well-beingthrough preserving the environment. Understanding consumer behavior can be thefundamental stage in reducing consumption's environmental and social implicationsthrough improving product design. This study aims to determine the relationshipbetween the Theory of Planned Behavior (TPB) components and the purchasing...

Front-line employees are the most valuable assets in the food service business sincethey are the ones that provide the best service every day to enhance customersatisfaction. One of issue related with employee in food service industry is highturnover. It is reported that accommodation and food activities, a subsector in servicesector shows that employee turnover in 2018 and 2019 is the highest among othersectors. In addition, generation Y contribute to the highest turno...

The scenario of youth facing financial difficulty in Malaysia is arising uproar. Thiscan be seen through the bankruptcy rate that has recorded by Malaysia Department ofInsolvency that proven youth as early 30s has been declared bankrupt (MDI). Thisstatistic is worrying as the higher the number of bankruptcy that comes from youthcategory, it shows that youth in Malaysia possessed low financial literacy and has lesssavings practices. Moreover, with the high rate of youth ...

This study aimed at finding out the role of good governance practices in enhancingservice quality in Government-Linked Company (GLC) in Malaysia using TenagaNational Berhad (TNB) and the case study done at TNB Integrated Learning Solution(ILSAS). The main objective of this study was to assess the role of good governancepractices in enhancing service quality in GLC Malaysia. The methodology used toconduct this study was quantitative research design where random sampling ...